About Us

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Our History and Background

The idea for the Identity Theft Council originated in 2009, when the Hayward Police Department, in the San Francisco East Bay, asked council founder Neal O'Farrell for help in counseling local victims of identity theft.

That conversation let to the creation of the first Identity Theft Council, in Hayward in February 2010. In March 2010, it was decided to launch the first ever county-wide Identity Theft Council in Alameda County, one of the bay area's seven counties and including the cities of Oakland and Berkeley. This council is a partnership between the Alameda County District Attorney's office and more than a dozen police departments.

Identity Theft Councils are now springing up in all bay area counties, creating a model for Identity Theft Councils that will soon be launched across the country. In June 2010 twenty five organizations came together in San Francisco to discuss making San Francisco the first major city in the nation to launch its own Identity Theft Council.

Organizations that participated in this exploratory meeting included:

Patelco Credit Union
Provident Credit Union
Merriwest Credit Union
San Francisco Federal Credit Union
SF Fire Credit Union
Spectrum Federal Credit Union
Redwood Credit Union
KeyPoint Credit Union
Union Bank of California
US Treasury
Bay Cities Credit union
JP Morgan Chase Bank
Hayward Police Department
San Francisco Police Department
San Mateo Police Department
REACT – The Rapid Enforcement Allied Computer team
California Police Chiefs Association
San Mateo Police Department
Northern California Fraud Investigators
US Secret Service
District Attorney Kamala Harris' office
Consumer Action
United States Postal Inspectors
The Elder Financial Protection Network

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Meet some of our Counselors

Our Volunteer identity theft Counselors are biggest asset. We'd like you to meet some of them and learn why they got involved.

neal-ofarrellNeal O'Farrell is a nationally recognized security expert and a vocal advocate for the importance of better user education and awareness.

Neal began his career in information security nearly three decades ago and has taught security awareness to millions of end users and small business owners around the world.

An avid writer and author on security, Neal has authored more than 150 articles on security and has appeared in numerous publications around the world including CNN Money, BusinessWeek, SmartMoney, Information Week, the National Law Journal, and the South China Morning Post.

He is the author of "Double Trouble - Protecting Your Identity in an Age of Cybercrime," and "Think Security First - Cyber Security Essentials for Today's Small Business." He is a contributor to online security magazine Security Week, and to the identity theft blog ID Guardian.

Neal is Customer Security Advocate for Intersections, the leading provider of identity protection services that have protected more than 30 million consumers since 2000. Intersections operates the Identity Theft Assistance Center (ITAC) in Washington, a non-profit victim assistance service created six years ago for financial services companies to assist their customers. Learn more about Neal.


anne-madridAnne Madrid, in 19 years with the Hayward Police Department, spent 7 years working patrol and 4 years with Narcotics before she was promoted to Inspector in 2001. Anne has spent the majority of the last 12 years working financial crimes, including seizing drug proceeds from narcotics traffickers, identity theft, fraud, forgery, and financial elder abuse. She spent 2 years with the Rapid Enforcement Allied Computer Team (REACT) Task Force, one of five California Federal Task Forces, which specialize in large scale Identity Theft and Hi-Tech Investigations.

Anne routinely gives presentations to Law Enforcement, and businesses and community groups regarding identity theft.

Anne possess' a Bachelor's Degree in Criminal Justice and is a member of the Association of Certified Fraud Specialists, California Financial Crimes Investigators Association and the High Tech Crime Investigators Association.


karen69Karen Lodrick was a victim of identity theft who chose to do the "legwork" to understand this crime – and ultimately captured her own identity thief. Now she's diligent in providing awareness to help others.

Karen has been a creative consultant, speaker, performer and writer for the past 17 years and it all began with a degree in Theater and Film.

She moved to San Francisco in 1997 and quickly was recruited into the dotcom craze. Her career path went from graphic design to writing, but when she was a victim of identity theft her life has never been the same.

When her bank didn't help her, when the police said they didn't have the resources, and the courts had no choice but to let her thief go with a criminal record a mile long; She decided to take matters into her own hands.

So, she did her own research and "legwork" to get a handle on this crime. Best of all she trusted her instincts and captured her identity theft. Today she works as an writer, blogger, and advocate for victims of this crime. Read Karen's amazing story as told by the San Francisco Chronicle.

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About Neal O'Farrell

NealOFarrell-020-frame02Neal O'Farrell is the nation's Number 1 Consumer Security Advocate and a nationally respected expert who has been fighting cybercrime and identity theft around the world for thirty years.

Neal is regarded as one of the early pioneers of the cyber security industry, and was working full time in the industry before most of today's cyber security firms were born. He has advised governments and intelligence agencies, financial institutions and Fortune 500 companies, as well as retailers like bebe Stores and Cost Plus World Market, security leaders like ZoneAlarm, Surf Control, and SiteLock, and identity protection firms like PrivacyMatters, EZ Shield, Credit Sesame, and IdentityGuard.

As Executive Director of the Identity Theft Council, an award winning non-profit victim support network, he has personally helped thousands of victims of identity theft. The Council is a national partnership that includes the Council of Better Business Bureaus, the Community Bankers of America, the Online Trust Alliance, the Identity Theft Resource Center, and the Elder Financial Protection Network. In 2011 Neal's work was recognized by the security industry when the Council was the first non-profit to win the prestigious SC Magazine Editor's Choice Award, presented at the RSA Security Conference in San Francisco. Previous winners of the award include the SANS Institute and the NSA.

Through his work with the Council, Neal has helped set new standards in the way victims of identity theft are treated and supported, and in how law enforcement are trained. He has personally counseled thousands of victims of identity theft, and works with hundreds of police departments, Neighborhood Watch groups and community action organizations. He also takes on complex cases referred to him by the FBI and U.S. Secret Service.

Neal was the only security expert to be appointed Senior Advisor to the Stock Act panel, the Congressionally-mandated study into the security, privacy, and other implications of the Stock Act, signed into law in April 2012. As part of the study, Neal participated in interviews with senior officials from nearly 60 government agencies and other organizations into the personal privacy and national security risks of the public disclosure of the personal financial information of federal employees and their families.

Neal is also a member of the Tech, Media & Telecom Council of the Gerson Lehrman Group, where he advises investment managers in the Hedge Fund, Private Equity, VC and Mutual Fund spaces on the future of technology and the potential impact to the capital markets, with a specific focus on cyber security, identity monitoring, and consumer protection.

Neal also serves as an advisor to some of today's fastest-growing security companies including Credit Sesame, a leader in identity protection and credit management, and SiteLock, a leader in web site security that protects more than 1 million web sites.

Neal is always the go-to expert whenever there's a major security challenge. When a Government agency suffered a massive data breach in 2011 that exposed the personal records of more than 3 million individuals, Neal was called in to make sure it didn't happen again. And when a supermarket chain in California discovered that checkouts at 24 of its supermarkets had been compromised by hackers, Neal was called on to help assist the thousands of victims affected by the breach.

Neal is also a member of the Federal Communications Commission's Cybersecurity Roundtable Working Group. A passionate security educator, hehas authored more than a thousands blogs and articles on security and has appeared in numerous publications around the world including the Wall St Journal, the Huffington Post, CNN Money, USA Today, Forbes, The Motley Fool, BusinessWeek, SmartMoney, CNET, Information Week, the National Law Journal,, Fox Business, and the South China Morning Post.

He is the author of "Double Trouble - Protecting Your Identity in an Age of Cybercrime," used as an education tool by numerous organizations including three of the top five U.S. banks. He is also a former columnist with, and Technical Editor for the "Hack Proofing" series of security guides from Elsevier Publishing.

Neal has previously served as Consumer Security Advocate for IdentityGuard, the leading provider of identity protection services that have protected more than 30 million consumers since 2000.

He was also the Director of Education for security firm Zone Labs, makers of the award-winning personal firewall now used by more than 60 million users worldwide. At Zone Labs he was also editor of The Zone, the monthly magazine and newsletter that provided security advice to more than 3 million readers in 120 countries.

In 2002 Neal organized the nation's very first Cyber Security Day, and he also founded Think Security First, a non-profit security awareness initiative supported by the Department of Homeland Security, the U.S. Chamber of Commerce, Microsoft, Cisco, and McAfee. The goal of the program was to provide free security education and awareness to businesses, residents, schools, and law enforcement.

He is a founder and board member of the Center for Information Security Awareness, a non-profit partnership with FBI InfraGard to provide quality employee security awareness training and certification to every workplace in the country.

Neal was the first expert to train an entire police department in identity theft awareness, and that program has since been used by more than 200 police departments and police academies, as well as the FBI, the DMV, and US Attorney's Office.

He is a sought-after speaker on identity theft issues, and has been invited to speak at numerous events and groups including the Information Integrity World Summit, the Network Infrastructure Conference, the Financial Network Security Conference, the Computer Security Institute Annual Conference, the Credit Union National Association (CUNA), the International Association of Financial Crimes Investigators, the Identity Management Summit, the California Financial Crimes Investigators Association (CFCIA) Annual Conference, High Tech Crimes Investigators Association (HTCIA) International Conference, the California Crime Prevention Officers Association (CCPOA), and the International Payments Summit. He was also invited to Chair the first "Cybercrime On Wall Street" conference in 2002.

By the time he was 25 Neal was considered one of the world's youngest computer security experts, developing advanced encryption systems to protect sensitive communications systems for governments, the military, and the financial industry. Many of the technologies we take for granted today, to protect our computers, our information, and our banking, Neal was working on more than a quarter of a century ago. In the mid-1980s, as European banks were confronting the first generation of hackers, Neal was busy protecting them.

In 1986, after an Irish government telephone eavesdropping scandal, Neal developed PhoneCode, a variable split band frequency inversion speech scrambler, to replace the Irish government's aging secure telephone system.

In 1987, when Soviet leader Mikhail Gorbachev was photographed using a Nokia Cityman mobile phone at a press conference in Finland, Neal was invited by Nokia to help develop a privacy system for that phone. In 1988 he won the very first contract to encrypt Ireland's entire national ATM network, the same year he installed the first two-factor authentication system in an Irish bank. He later helped develop a voice-verification based biometric access control system for the first telephone banking service of Britain's largest bank.

In 1989 Neal partnered with IBM to host one of Europe's first network security conferences, keynoted by Dr. Carl Meyer, co-author of the Data Encryption Standard (DES). He went on to lead a secretive project called Intrepid with a goal to develop the world's most secure secure telephone system and a European rival for the NSA's STU3 secure telephone system. The project was so successful it brought him into direct conflict with the NSA, and his adventures in secret keeping are chronicled in an upcoming book called The Man from Intrepid.


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looking for local volunteer Identity Theft Counselors

We're looking for local volunteer Identity Theft Counselors. Learn more.
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Are you a victim?

If you're a victim of identity theft, you can get help now, at no cost, by calling the ITRC Victim Support Hotline at 1-888-400-5530 to speak to a live counselor.

About The Council

The Identity Theft Council is a great example of how a community can come together, to work together, to help each other. Learn more about how we got started.

Introducing Foster Warriors

Foster Warriors is a nationwide effort by the Council to help foster youth pursue studies and careers in cybersecurity. Learn More

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A Victim's Story

There are millions of victims of identity theft in the U.S., with another million being added every 30 days. Hear how one couple's bad luck turned into a three year identity theft nightmare.

News and Events

Check out the first episodes of our upcoming documentary In The Company of Thieves and learn about identity theft from some of the most experienced identity thieves in the business.


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